Thursday, August 4, 2011

Hearty Breakfast in 1.5 Seconds!

Point: The author is introducing another aspect of Jimmy Dean sausage by making it quick and versatile. He’s appealing to societies demand of a more hearty and healthy breakfast in this ad.

Evidence: The ad shows a brilliant sunrise to entice viewers of the importance of having a good hearty breakfast. By adding the crumbles to a breakfast burrito he is appealing to a more culturally diverse audience as well as expanding his current consumer base. The views automatically assume that the sausage is healthy because it makes any breakfast more hearty. The sausage crumbles also appeal to anyone on the go because it is quicker, easier and fully cooked.

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